Waste Warrior
Who are we, and what is our goal?
Who are we, and what is our goal?
At Waste Warrior, we believe that food waste is a shared responsibility. Every year, 1.3 billion tons of food is wasted worldwide, much of it without reasonable cause. We see food waste not only as a systemic problem but also as a human challenge. It doesn't happen somewhere far away, but right here, close to home: in kitchens, restaurants, and at your tables.
We believe the key to change lies in involving guests as part of the solution. When guests feel co-responsible, something special happens: they become active partners instead of passive consumers. This not only leads to less waste, but also to a more conscious and meaningful experience. Our pilot in Utrecht proved that a simple message to guests prior to a reservation already has a major impact. Guests want to help, but they do need to be invited to do so.
By opening up the conversation and encouraging conscious choices, we create a new norm in the hospitality industry where sustainability, engagement, and hospitality go hand in hand.
At Waste Warrior, as entrepreneurs ourselves, we understand that sustainability is important but is often seen as too costly. That's why we make sustainable business practices simple and achievable. Waste Warrior integrates seamlessly with existing systems: no technical hassle, just getting started right away.
Our solution combats food waste and no-shows, while benefiting your bottom line. For every euro you invest in Waste Warrior, we aim for returns through lower costs and more efficient operations.
Our mission doesn't stop at just restaurants. We want to expand our model to hotels, catering companies, and event venues. anywhere where large amounts of food waste can be prevented. By involving guests in advance, for example with portion choices and menu preferences, we can continue to make a difference across various sectors.
We also keep experimenting. Think of new initiatives such as smaller portion sizes and seasonal menu suggestions where the guest remains actively involved.
Our ultimate dream? A world where food waste is no longer taken for granted. Where guests, restaurants, and all links in the chain work together for a more sustainable future. Together we can tackle this challenge – plate by plate, meal by meal.
